Peter Mears

CEO, Havas Group Media

In his role as Havas Group Media CEO Peter oversees the global operations and strategy for all of Havas Group’s media units. He also supports Havas’ global brand partners, the global new business team and manages all regional and local leadership, advising on agency management, client strategy and new business. Peter is a member of the Havas Group Executive Committee and helps to drive excellence and execution to support the group’s vision. Prior to his current role, he spent 6 months as COO of Havas Group Media after joining the group in April 2017.

Peter is an advertising veteran with more than 20 successful years of experience within the industry. He has a strong track record of driving business growth and cultural change. Most recently, he served as the Global Chief Operating Officer at Initiative, a global communications network within IPG Mediabrands. He has been frequently recognized for his strong collaborative nature and leadership style that’s rooted in a modern, forward-thinking mindset. As a big fan of simplicity and speed – with a direct no fuss approach to organizational change, Peter’s awards include Strategy Magazine’s Executive of the Year in 2012, inclusion in the ‘Ad Week 50’ in 2013 and MediaPost Executive of the Year in 2014.

Peter is based in New York, where he lives with his wife and five-year-old twin boys. When he is not working or spending time with his family you can find him in a kitchen cooking, out on the streets running or zooming down the slopes on skis.